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App Store Fee Calculator (1970)

Real net revenue after Apple and Google store fees. Toggle the Small Business Program and add SDK costs.

$0$50k$1.0M

Gross subscription revenue before any store or SDK fees.

Store
Add SDK cost

Where the money goes

Net to you
$35,000
Store fees
$15,000
Store fees
$15,000
$7,500 iOS + $7,500 Android
SDK cost
$0
No SDK selected
Net to you
$35,000
70.0% take-home

Formula: Apple = 30% (or 15% with SBP under $1M/yr). Google = 15% on first $1M/yr, 30% above. SDK fees apply on top of store fees. Real revenue depends on refunds, currency conversion, and tax.

RevenueCat profile →Adapty profile →Tools for iOS apps →

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